The VP who has headed QuickBooks Online tfor he last 19 months has left Intuit after 15 years with the company. The LinkedIn page of Terry Hicks, VP and general of QuickBooks Online, shows his job supervising Intuit's fastest growing product ended last month.

Planning for succession at many CPA firms is often treated as if dealing with a serious medical condition. Sadly, too many practitioners feel that if they ignore it long enough, the succession problem will go away. Therefore, they procrastinate until they are faced with a number of unpleasant alternatives – such as a hastily arranged merger with unfavorable terms, or shutting down the business entirely.

Morgan & Morgan CPAs has a straightforward slogan – "We make your life less taxing." The same principle can be attached to our approach to marketing the firm. We strive to build a better online "mousetrap" that brings prospects to our doorstep and significantly shrinks our sales funnel. Following this idea has allowed us to grow the firm by 23 percent in the past year.

Bill.com has hired Sheela Zemlin as SVP of sales and customer success. The Palo Alto, Calif.-based company, which makes invoicing products, said this week Zemlin has responsibility for all sales channels, including sales to small businesses and direct sales for mid-market businesses and accountants.