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Buzzwords More than Just an Annoyance

Thursday, 02 October 2014
Running a Firm

Two things are true about all of us in the business world: (1) We all use business buzzwords. (2) We all say how much we hate business buzzwords. So let's add: (3) We are hypocrites. We tout the importance of simple communication, but we find that making a hard stop to utilize value-added, impactful language to leverage deliverables among our audiences often demands a powerful paradigm shift.

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