The Truth About Client Satisfaction
- Monday, 03 March 2014
- Running a Firm
The improving economy may cause CPAs to be overconfident about their ability to retain clients. In the 2011 PCPS CPA Firm Top Issues Survey, retention of current clients showed up on every segment's top five list, while it only made two groups' top five in 2013 (sole practitioners, and firms with 11 to 20 professionals).
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