"

Estimated reading time: 0 minutes, 45 seconds

Intuit to Offer Broad CRM Support

Sasan Goodarzi, IntuitIntuit will support multiple CRM software applications to work with QuickBooks Online. The decision is a break from the past practice of support a small number of third-party CRM software products and is in line with Intuit's move toward a more open platform.

"Before we were betting on one or two [CRM vendors' packages]," Sasan Goodarzi, Intuit's EVP of small business, said recently. "Now, we are betting on whatever the customer uses."

Goodarzi made the comments at last week's Stifel 2017 Technology, Internet & Media Conference. He noted Intuit's plan to attract as many new QBO customers as possible in a market that he pictured as in a "land grab."

He also held out the possibility of a change in the pricing strategy for third-party products. "Today, we don't charge for third-party apps," Goodarzi said. "Down the road we are looking at charging for some of the third-party apps we integrate with".

Read 3381 times
Rate this item
(0 votes)

Visit other PMG Sites:

Template Settings

Color

For each color, the params below will give default values
Tomato Green Blue Cyan Dark_Red Dark_Blue

Body

Background Color
Text Color

Header

Background Color

Footer

Select menu
Google Font
Body Font-size
Body Font-family
Direction
PMG360 is committed to protecting the privacy of the personal data we collect from our subscribers/agents/customers/exhibitors and sponsors. On May 25th, the European's GDPR policy will be enforced. Nothing is changing about your current settings or how your information is processed, however, we have made a few changes. We have updated our Privacy Policy and Cookie Policy to make it easier for you to understand what information we collect, how and why we collect it.