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CCH Launches eBooks

cch logoCCH is launching into the eBook world by making its most popular publications available on a variety of computing devices. And customers will be able to order the products the same way with electronic publications costing the same as the print originals. Initially available for the iPod and iPad and for personal computers and Macs, the publications will be also be available for Amazon’s Kindle, according to Sue Nolan, CCH director of project management and marketing, who said CCH and Amazon are in negotiations.

"Our strategy here is to be device agnostic. Our goal is to provide the resources when they [users] need it, where they need it,” Nolan says

Customers can order eBook versions in the same way their own print, via http://cch.group.com. “And they are able to download an eBook version or order a print version directly through our home page,” she says. Users are not necessarily replacing print with the electronic versions. They may be using them in tandem, sometimes depending on which medium they are most comfortable using.

Initially, all eBooks publications have the same prices as the corresponding print versions. But consideration is being given to what volume discounting might be considered for those who order a combination of eBooks and print books. "We are looking at combination pricing of a print and electronic version,” says Nolan. However, she notes, “The customers are valuing the content more than the media form.”

Ebooks can be transferred or share on up to six computers or devices that support Adobe Digital Editions licensed to a particular user. Users are also able to print up to 25 eBook pages per week. Users have multiple reading options and can create bookmakers select single or double page or full-width view and utilize keyword searches.

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