HSO ProServe, which markets a variety of applications for professional services firms, plans to increase marketing its practice management suite to accounting firms. The company, the former SA Global, was recently purchased by HSO.
The company has been active in promoting practice management products to consulting, law and architectural, engineering and construction businesses. It has not been as active with its accounting360 software, according to Whit McIsaac, global industry director for HSO ProServe.
“We think there’s major growth ahead in this area,” says McIsaac.
He says the firm sold accounting360 to three regional accounting firms at the end of last year. Most firms HSO has been working with have 500 to 1,000 employees with the application suitable for firms with 200 to 300 employees.
McIsaac says the applications for the different segments are built on the several Dynamics 365 products: D365 Sales, Project Operations, Finance, and HR. However, the user interface is tailroed to each business..
Bob Scott has provided information to the tax and accounting community since 1991, first as technology editor of Accounting Today, and from 1997 through 2009 as editor of its sister publication, Accounting Technology. He is known throughout the industry for his depth of knowledge and for his high journalistic standards. Scott has made frequent appearances as a speaker, moderator and panelist and events serving tax and accounting professionals. He has a strong background in computer journalism as an editor with two former trade publications, Computer+Software News and MIS Week and spent several years with weekly and daily newspapers in Morris County New Jersey prior to that. A graduate of Indiana University with a degree in journalism, Bob is a native of Madison, Ind