Joe Woodard, a prominent Intuit ProAdvisor, has become a Sage reseller as his firm, the Woodard Consulting Group, has joined the channel program of Sage North America as a dealer for Sage 90 and 200. Woodard operates the Scaling New Heights Conference for Intuit ProAdvisors and Solution Providers.

The announcement was made this week by Brent Pieterick, senior director of Sage North America channel distribution. In a message to the company's VARs, Pieterick said that Woodard's firm has grown its revenue by more than 200 percent annually and expanded its business beyond its home in the Atlanta area.

Woodard has several connections to Intuit. Besides reselling QuickBooks Enterprise Solutions, he has also been a contractor for Intuit since 2004, providing instruction, speaking at events and making joint presentations with Intuit executives. He started Scaling New Heights as a training conference for ProAdvisors in November 2008.