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Accounting Top 100 Update: 1.23.2019

 
“Social media is a much more personal approach to marketing than more traditional tactics like placing an advertisement in a local newspaper, and lends itself to a more human approach. You should always err on the side of professionalism, but sharing a few details about the person, or people, behind your company can give your brand more personality – something that works very successfully in the world of social media.”  
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Smart Contracts: A Good Example of How Blockchain Will Impact Your Clients

Open any accounting publication and you’re certain to find an article, webinar, podcast or opinion piece about blockchain, most of which proclaim how this distributed ledger technology will change the face of the entire profession. However, as blockchain technology approaches its 10th birthday in January 2019, many CPAs and accountants continue to ask how this disruptive technology will impact their practice and their clients.
 
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Dan Luthi of Ignite Spot: how to find success with a remote workforce and 100% subscription-based model

Dan Luthi, Ignite Spot
In a recent interview with Avalara, Dan Luthi, chief operating officer of Ignite Spot in Kaysville, Utah, discussed how he and his firm maintain success in the accounting profession. Ignite Spot started 10 years ago with the idea to completely change the CEO-accountant relationship. They knew that in order to make companies profitable, bookkeeping, tax and coaching must all work together toward a common goal. Their mission is to help every business in America become debt free and more profitable by 10 percent or more. Through a unique, hand-picked team based on talent and passion, Ignite spot serves as the small business accounting firm for more than 500 companies.
 
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Jennifer Kolterman, Hutchinson & Bloodgood, talks firm differentiation, how to attract new clients, and the post-Wayfair trusted advisor role

Jennifer Kolterman of Hutchinson & Bloodgood talks firm differentiation, how to attract new clients, and the post-Wayfair trusted advisor role.
 
 
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Social Leader board

The Accounting Top 100 social media leaderboard ranks accounting professionals based on their overall presence, influence, and engagement on social media platforms. Each user’s rank is determined by that user’s Klout Score in addition to a list of custom metrics, and all updated rankings are displayed in new leaderboards generated every two weeks.

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Avalara’s Accounting Top 100 leaderboard (the “Leaderboard”) is assembled using a list of accounting professional users that’s curated by manual entry as well as by Rise.Global's internal Twitter search functionality. We reserve the right to change scoring metrics used for ranking and to exclude anyone from the list, in our sole discretion. The Leaderboard is not an endorsement, recommendation or sponsorship of any of the accounting professionals on the Leaderboard, and we do not make any representation or guarantee of their ability or reliability. Assessments by different methods or based on different information may yield different results. The Leaderboard is only a starting point to gather information about accounting professionals, and you should not rely on it to decide whether to hire an accounting professional.

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