"The bookkeeper was actually the customer management solution," says Flora. "Folks would be using Excel, outlook, wall calendars, you name it. They had customer information scattered through their offices."

Flora says Intuit designed Customer Manager based on the finding that "Small business want to track six to 10 things to help them grow." Different businesses can set up fields that fit their market. The product also interfaces with the Blackberry and will have a SmartPhone interface next for those who are often out of the office. Because many have contact information in Excel, Outlook and QuickBooks they will be able to export that data to Customer Manager.

Smaller accounting firms can use Customer Manager, but Flora says many want workflow in addition to CRM and Intuit is looking at these other needs. But for many, "This is working better than what they are using today," he adds.